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Introduction

This programme is designed to meet the needs of the contemporary media industry by primarily focusing on new production techniques, online distribution and audiences, in a location that can support and offer many opportunities for producers.

Industry experts are engaged in the programme delivery to ensure you are fully focused on the requirements of future employers and current professional practice.

This programme will enable you to produce work in your chosen Digital Media Production specialism, with an awareness of technical, creative, legal and ethical considerations.

You will develop a range of skills that will stay with you beyond graduation. These skills will ensure you are ready to enter a contemporary workforce, preparing you to be flexible in their application to a broad range of industries and organisations as a creative service.

Several modules provide opportunities to connect with industry, including Canolfan S4C Yr Egin and its tenants, as well as UK partners such as OM-Digital, Panasonic Lumix and Ironman.

This programme shares much of the industry-facing and collaborative ethos of Adventure Filmmaking, Acting, Theatre, Design and Production programmes within the cluster. Staff, resources and facilities will be shared across the programmes.

PATHWAY OPTIONS

Digital Media Production (BA)
UCAS Code: DMP1

Digital Media Production (HND)
UCAS Code: DMP8

Digital Media Production (HNC)
UCAS Code: DMP9

Location

Carmarthen

Course Length

Full-time 3 Years; Part-time 6 Years

Why choose this course?

1. This is a professionally-focused course that combines high level theoretical understanding with technical and creative techniques.
2. Students are encouraged to be outward looking and ambitious in their projects and career goals.
3. We are based in West Wales in a contemporary setting including our dedicated spaces on the new phase of the University campus, and next to Yr Egin, the media hub, which is home to independent media companies, as well as national broadcaster S4C.
4. We also share a large black box theatre space with the Theatr Genedlaethol Cymru for production workshops.
5. Students will have the opportunity to work with local, national and international brands. We have previously had projects with companies such as the National Trust, Ironman, Olympus, Lumix and Nikon cameras.
6. Students have a range of additional experiential opportunities throughout the year such as working on film sets, commercial location shoots, and vision mixing on live streams.
7. We have previously had students work on BBC and S4C productions. As part of the Creative Industries cluster in Carmarthen there are also opportunities to collaborate with actors and set designers as well as our Adventure Filmmakers.

Overview

Over the three years of the full-time programme students will learn the essential technical and creative skills to approach briefs from clients and to problem solve the integration of new technologies into storytelling.

• Level 4 focuses on core skills and developing an understanding of creative choices, global connections, production techniques, and the network of opportunities that are available.
• Level 5 looks outside of the University at industry practices, collaboration, and a more conceptual approach to creating media content.
• Level 6 allows students to combine the skills they have developed and apply them to client and personal projects.

At all levels students are encouraged to contextualise their work and adapt projects towards their desired specialism as much as possible. Whilst this is a creative course, students will really succeed when they immerse themselves in the discipline on a technical and academic level. There is the opportunity to study abroad at one of our international partner institutions which include Norway and the United States.

Modules

Year One - Level 4 (HNC, HND & BA)

• Contemporary Challenges: Making a Difference (20 credits; compulsory; Graduate Attributes Framework module)
• Film Production (20 credits; compulsory)
• Introduction To Filmmaking (20 credits; compulsory)
• Learning In The Digital Era (20 credits; compulsory; Graduate Attributes Framework module)
• Principles of Design (20 credits; compulsory)
• Production Technologies (20 credits; compulsory).

Year Two - Level 5 (HND & BA)

• Aerial Filmmaking (20 credits; compulsory)
• Changemakers: Building Your Personal Brand for Sustainable Employment (20 credits; compulsory; Graduate Attributes Framework module)
• Changemakers: Creativity and Value Creation (20 credits; compulsory; Graduate Attributes Framework module)
• Digital Creative Industries (20 credits; compulsory)
• Factual Media Production (20 credits; compulsory)
• International Study Abroad* (60 credits; optional)
• Short Film Production (20 credits; compulsory).

Year Three - Level 6 (BA)

• Client Project (20 credits; compulsory)
• Creative Industries Review (20 credits; compulsory)
• Independent Project (40 credits; compulsory; Graduate Attributes Framework module)
• International Independent Study Abroad* (60 credits; optional)
• Multiplatform Content (20 credits; compulsory)
• Professional Practice (20 credits; compulsory).

* This is an option to study abroad and will only be available at level 5 or level 6, not both, by application and approval. These modules will replace the compulsory credits of the semester and level.

Entry Criteria

BA — 120 UCAS points.

Applicants will ideally have some experience in media production such as an A level or BTEC in a related subject. Portfolios are required along with an interview. All level 3 and higher qualifications will be considered. If an applicant does not have the relevant experience they may be asked to work on a short brief to provide as a portfolio.

International applicants are required to have IELTS score of 5.0 with no lower than 4.5 in reading, speaking, listening and a minimum score of 5.0 in writing for HND; and a minimum overall score of 6.0 with no lower than 5.5 in Reading, Writing, Listening or Speaking for BA (Hons). A relevant VISA for UKVI may also be required.

ENTRY REQUIRED DOCUMENTS
Home Office Share Code
For EU students only.

IF no Qualification
Please provide CV with at least 2 years of work experience, and employee reference letter.

Assessment

ASSESSMENT METHODS

1. INTERNAL ENGLISH TEST if you don't have an English accredited certificate
2. Academic Interview


Assessment

Our assessments are all based on course work. There are no exams. Most work will be based on producing work to a set brief. There are also project pitches, self reflection reports, and industry reviews. The work you produce will be by informed by industry standards and allow you to measure yourself against your own ambitions. Work will also enable students to amass a portfolio of production work, experience, contacts, and references.

Career Opportunities

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